Continuous Improvement

Cultural Issue and has to Start at the Top, by Ralph Wilson

Read my book, or listen to the issues -- [youTube --Continuous Improvement - Sterne, Eisenberg, & Wilson]

The Internet is the most competitive place in the world to do business...

Taking time to keep healthy reminds us of our desire to continue learning: Making a list for two days to see which items could have been delegated or contracted !! It means focusing on the important, not the urgent!!

Since the Internet is the most competitive place on the planet to do business, it is vital that small to medium businesses (SMEs) develop as part of their culture a commitment to continuous incremental improvement, a mantra of the Total Quality Management (TQM) movement.

In this video [youTube clik HERE] interview conducted at the Search Engine Strategies Conference (SES), Dr. Ralph Wilson is joined by Internet marketing experts Jim Sterne and Bryan Eisenberg.

Without continuous improvement, the quality and conversion distance between larger retailers and businesses and their smaller cousins keeps increasing. But continuous improvement requires giving space, time, and resources to this venture, as well as a commitment to keep learning.

Sterne suggests keeping a time log for two days, then assessing what can be delegated to a $10/hour employee. The goal is to focus on the important, not the urgent. The key to success is to make the website better for the visitor.